Engaging with an audience in a targeted and efficient manner is challenging and time-consuming.
Metacommerce revolutionizes brand-customer interaction, offering an innovative approach to pinpoint, captivate, and incentivize a brand's most dedicated followers and community enthusiasts.

FEATURES
Engineering Seamless User Experiences
in the Blockchain Era
Streamlined Integrations
Spearheaded the integration of user-friendly pathways,
bridging CRM and blockchain with simplicity at the forefront.
Ecosystem Architecture
Played a pivotal role in engineering agnostic integrations methods
that harmonizes and elevates user data.
Audience Insight Design
Crafted nuanced user audiences, enriching
our understanding of the customer's needs
and behaviours.
Journey's Orchestration
Led the design of interactive journeys,
transforming clicks into personalized
experience's.
Segmentation MVP
Forged an audience builder that fine-tunes
segmentation for laser-focused targeting.
USE CASES
Defining Product Use Cases
and crafting strategic insights
Low Gas Fee Alert
Schedule trades when gas fees are at
a competitive state.
Cross-Platform User Engagement
When quest completed on your platform,
reward with a token and send a notification.
Web2-Web3 Identity Sync
Sync traditional customer data from Hubspot
with web3 identities from Meta API.
01
PROBLEM
We embarked on a mission to develop a platform that seamlessly bridges the gap between the traditional web experiences and the innovative potential of Web3. Focused on finding product market fit, I was tasked with designing targeted solutions to help brands unlock new revenue streams, enhance customer engagement, foster community building, and enable precise audience segmentation.
02
PROCESS
Plan goals, analyze needs, implement designs, test with users, and evaluate impact, refining until we got something that resonated between Web2 familiarity and Web3 potential.
03
CHALLENGES
Navigating uncertainties, building prototypes and solutions that nobody wanted. Once we reached a point where we got tractions, then it became dealing with complex API integrations. Adapting to diverse platforms demanded flexible solutions. Learnings were pivotal—in the end each obstacle and failures shaped our approach, allowing us to get closer and closer to the problem that was worth solving.
OUTCOMES
Metacommerce is currently breaking new grounds with brands like Disney, the NFL and PICO group. Enhancing data ownership across web2 & web3, while opening new profitability mechanism for businesses.